Launched pharmaceutical industry vertical for HealthStream. Landed several high profile contracts including MCI, Searle, AstraZeneca, TCS (now Aspect), Harcourt, and Glaxo Wellcome. Roles: Sales, prospecting, marketing, proposal writing, pricing, contract negotiations
Published article in Nashville Business Journal: “Remember: Electronic marketing is extension of your brand” “I just received an e-mail announcement from the corporate office of a restaurant chain. Yes, I signed up for it, so it’s not spam. But what’s the problem? Plenty” more…
In 2002, Stewart founded Element E Communications, a marketing agency specializing in email programs. Success stories: Cut newsletter costs for a retail client by a factor of ten by converting a paper-based newsletter to email Developed one email campaign that generated sales ten times the cost of that one campaign Increased a subscriber database by [...]