Kelly Stewart web analyst, project manager, account manager, trainer, technical salesman, visualizer and grammar mechanic in e-learning and e-marketingkelly@kellystewart.com
Marketing
Remember: Electronic marketing is extension of your brand
Published article in Nashville Business Journal: “Remember: Electronic marketing is extension of your brand” “I just received an e-mail announcement from the corporate office of a restaurant chain. Yes, I signed up for it, so it’s not spam. But what’s the problem? Plenty” more…
Email Marketing Success
In 2002, Stewart founded Element E Communications, a marketing agency specializing in email programs. Success stories: Cut newsletter costs for a retail client by a factor of ten by converting a paper-based newsletter to email Developed one email campaign that generated sales ten times the cost of that one campaign Increased a subscriber database by [...]
Launched Webevents Product for HealthStream
Product manager for synchronous Web education events. Trained sales staff on delivering value to prospects. Developed and broadcast live, streaming media-based interactive courseware to physicians. Managed multiple teams including presenters, commercial supporters, video producers, and pharma marketing managers. Roles: Product management, producer
Forrester Research Coverage
Stewart successfully led the presentation team for SmartDM while technology analyst Forrester Research evaluated the company and products for inclusion in The Best Email Marketing Service Providers. SmartDM was challenged with three written stages in order to qualify, followed by a day-long interview. Forrester named the company a “Strong Performer” in the report, which is [...]